030 How can we lean into our strengths?

When COVID-19 emerged on the global landscape, Emmanuel Elmajian and his team at Spinzo were amongst the hardest hit. Their platform is designed to help teams and venues move unsold tickets using "crowd pricing" and incentive schemes, and overnight the in-person event world blew up. Venues were canceling and refunding their events haphazardly and no one knew what was coming next. Emmanuel joins Brett Kistler on the show to talk about how he leaned into his strengths - as a customer service-obsessed, tech developer first. Almost overnight, Spinzo rolled out a new product to address their customers' need to communicate the rapidly-changing situation to ticketholders, and have emerged from the early chaos of the pandemic charged up and ready to thrive. http://www.spinzo.com

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